The analytics divide: leadership vs. technical experts

May 22, 2012

Management

A wrinkle in implementing analytics is that the majority of decision experts and proponents come from a technical, structured thinking background and often give short shrift to issues of leadership and organizational culture, or, at best, wave them away as a problem of upper management. In turn, upper management can often easily assume an ‘if we build it, they will come’ mentality: throwing money at the experts to spend on software licenses and a few headcount (if they are lucky many times I see the purchase of software and NO extra staff to run it). Such a disconnected scenario happens again and again: the results are a moribund, wishful thinking approach to analytical organizational decision making.

It is not enough to say we are going to hire a CDO (Chief Decision Officer) to push from the top-down, increase incentives, and hold a few ‘decision making process’ pep-rallies / all-day staff ‘process’ seminars. Change Management itself is a structured process, as per the work and writings of J. Kotter (‘The Heart of Change’
http://tinyurl.com/c8t38us

Indeed, there are increasingly sophisticated tools and techniques from the world of organizational research and social science which can serve to structure the process of ‘changing’ organizational culture. For example, Social Network Analysis (SNA) and Game Theory are methods which can help bridge the ‘understanding gap’ between, on the one hand, pure leadership, and on the other, hard decision process outlooks.

About sctr7

Scott Mongeau is an experienced business analytics consultant operating via SARK7 (www.sark7.com). He helps companies make better decisions by blending business insight with technical expertise and the latest research. Scott has over 20 years of analytics experience in a range of industries, including IT, biotech, pharma, materials, insurance, law enforcement, and financial services. He brings the latest practical techniques and research to bear in project-based commercial settings. He holds a Global Executive MBA (MBA) and Masters in Financial Management (MA) from Erasmus Rotterdam School of Management (RSM). He has a Certificate in Finance from University of California at Berkeley Extension, a Masters in Communication from the University of Texas at Austin (MA), and a Graduate Degree (GD) in Applied Information Systems Management from the Royal Melbourne Institute of Technology as a Rotary Ambassadorial Scholar. Having lived and worked in a number of countries, Scott is a dual American and Dutch citizen (fully authorized to live and work both in the U.S. and EU). He is available to meet your analytics solution needs at: scott@sark7.com cell: +31-64-235-3427 www.sark7.com www.facebook.com/SARK7 twitter.com/sark7 All posts are copyright © 2012 SARK7

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